In this article, we share some tips to help your chatbot receive and handle more conversations.
A well-positioned and prominent chatbot encourages visitors to engage more quickly, resulting in increased interactions and a potential reduction in the number of incoming phone calls and emails. Below are some tips to help achieve this:
For the chat widget
-
Place the chat widget in a strategic location
Ensure that the chatbot widget is immediately visible when visitors land on your website. The most effective position is at the bottom right of the screen, where many visitors naturally tend to look. This ensures that your chatbot remains in view without disrupting the user experience. You can set this up by going to Integrations > the relevant chat widget > 'Placement'. -
Use prominent colors and personalization
Choose contrasting colors that stand out against your website’s background while still aligning with your brand identity. A personalized welcome message with a photo or avatar makes the chatbot friendlier and more approachable, encouraging visitors to engage in a conversation. You can customize the design of the chat widget by going to Integrations > the relevant chat widget > 'Design'. - Add an avatar
Give your chatbot a personalized avatar to make it even more of a character. This you can do at 'Edit' your chatbot in Pulse. -
Offer proactive assistance: set up your eye catcher
Enable your chatbot to initiate conversations with questions like: “How can I assist you today?” or “Do you have any questions about our services?”. Proactive chat messages lower the barrier for visitors to use the chatbot. You can set up an eye catcher by going to Integrations > the relevant chat widget > 'Engagement'. - Make sure the chat widget is on all pages
If your chat widget is on all pages on your website, it will be used more.
For all channels
Refer to your chatbot in other communication channels
To further promote your chatbot, you can include references to it in other communication channels. For example, add a link to the chatbot in your email signature, mention it in your phone hold message ("Our chatbot is available 24/7 to assist you!"), or mention it during personal interactions with customers. This makes it clear to customers that they can always rely on your chatbot for help.
Connect multiple channels
When your chatbot is available on multiple channels, your customers can contact your chatbot in the desired way, which can also lead to more conversations. So make sure your chatbot is live on your website, WhatsApp, Facebook and Instagram.